Brand Spotlight

Boomtown

Brand Strategy & Design / Collateral Design

BUSINESS NEED

Boomtown, a company whose focus is providing businesses with technology and cybersecurity solutions to help them grow, was in need of a rebrand.

OUR SOLUTION

  • We created a logo and brand elements that speak to the “why” and “how” of their business.
  • Boomtown is at the center of its client’s growth strategy. The epicenter of the logo grows in concentric rings toward the confines of the uppercase “B,” not unlike the shockwave created by a sonic boom reverberating across a landscape.